Jonathan Franks Managing Partner / Co-FounderJonathan Franks is a seasoned business adviser with a background in crisis management and strategic communications. His work in national politics and private practice in Washington, D.C. provided him with a wealth of experience in high stakes litigation (criminal and civil), political communications, and “bet-the-company situations.” Jonathan takes great pride in his ability to respond to a communications crisis quickly, strategically, and effectively—bringing calm to otherwise chaotic situations.

Jonathan earned his bachelor’s degree in Government and Economics from Connecticut College in 2004 before handling PR for high profile criminal cases at a major Washington, D.C. law firm. In 2006, Jonathan became Staff Assistant to House of Representatives Majority Leader Steny Hoyer, overseeing a variety of communications and logistics responsibilities.

Never a fan of cold weather, Jonathan relocated to sunny Los Angeles in February 2008 to work at a prominent Los Angeles PR agency, where he gained experience managing high-profile accounts. His clients have appeared on/in Good Morning America, The Today Show, Access Hollywood, The CBS Evening News, The Los Angeles Times, The Los Angeles Business Journal, Los Angeles Confidential, and The Boston Globe, to name just a few.
Jonathan also leads LUCID’s crisis management practice and coordinates the firm’s East Coast operations.


A Los Angeles and New York based public relations firm providing strategic counsel and communications services.

Find us at

HQ: 3867 Grand View Blvd. / Los Angeles, CA 90066